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On Distribution Talk, we dive into the stories, struggles and solutions from interesting characters who have chosen to make a career in the distribution industry. My goal is to entertain, educate and inspire you through these brief conversations.  Thank you for visiting.  If you like what you hear, come visit us often. -Jason

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  2. Unleash Creative Distribution Solutions by Using AI Technologies with Nick Pericle, ProfitOptics

Unleash Creative Distribution Solutions by Using AI Technologies with Nick Pericle, ProfitOptics

Apr 30, 2025

Most AI conversations revolve around the tech. That’s understandable, given its computational superiority and unlimited potential, especially when applied to distribution. Nick Pericle, Vice President of ProfitOptics, engages in more expansive discussions, complete with sessions of task-oriented, experiential learning.

Jason caught up with Nick to learn about ProfitOptics’ experiential approach to creating scalable solutions and securing employee buy-in. And, yes, the pair also discuss the amazing, adaptable AI tech driving the distribution industry’s evolution.

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CONNECT WITH NICK

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ProfitOptics

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For full show notes and services visit: https://www.distributionteam.com

Distribution Talk is produced by The Distribution Team, a consulting services firm dedicated to helping wholesale distribution clients remove barriers to profitability, generate wealth, and achieve personal goals.   

This episode was edited by The Creative Impostor Studios.

Special thanks to our sponsors for this episode: Moblico, helping businesses do more business on mobile devices; and INxSQL Distribution Software, an integrated distribution ERP software designed for the wholesale and distribution industry.